Die Kavallerie

DIE KAVALLERIE is the agency for technology and society. Since 2001 we have been conquering new territories for our clients. We understand product, brand and communication holistically. We believe that a courageous strategy leads to strong implementation. We convince people with lasting success in a value-oriented and digital world.
Country: GermanyEstablished: 2001Employees: 30+

Get to know the agency,
details and more

scroll down

The boss in charge

Mark Pelzer & Bjørn Franke
Mark Pelzer & Bjørn Franke


We are Bjørn und Mark. We are part of DIE KAVALLERIE, or “the cavalry“, because we combine heads and forces into a moving unit. That’s why our 40-person communications agency consists of consultants, designers, programmers, editors, social media managers, 3D artists and photographers. Our office is located in Tübingen, in the heart of Baden-Württemberg in Germany – the number one innovation region in Europe and home to Cyber Valley, Europe’s largest AI research consortium. Thus, it’s not surprising that our clients are primarily from the technology and social sectors. We work with them in multiple areas, including branding, brand activation, campaigns, trade fairs, events and employer branding.

Our purpose: We take people on a ride to inspire and unite. This is why we look beyond existing media to find new strategies and means of successful communication and distribution and we do this gladly with partners and impulse providers.

In 2021 we joined CommUnity International to discover new and exciting territories. Let’s take a ride!

Our recent work

Our services

A successful strategy is the lever companies have when they’re able to connect the sum total of complex information to a precise plan. Want to know how we do it?
Businesses advance when their brands are welcomed by consumers. That’s the art which we perform.
Awareness is great. Activation is better. Interaction is King. We create complete brand experiences.
What was once the name of an inspiring global industry is losing its lustre. Today it is more misunderstood than liked. But not by us because we’re passionate about it.
Employer Branding is not a passing fashion. The performance of a brand is directly linked to employee performance. To say hello is not enough.
Catching the eye quickly, keep viewers glued emotionally, tailor content specifically and ask for action immediately … that’s our simple video philosophy.
Photography is not about holding a lens in front of a person or an object.
Still using Comic Sans MS and simple backgrounds? When it comes to web design, it’s sometimes hard to decide what works best and what doesn’t. Luckily, our designers have years of experience to back up their decisions.
The key to a good website sits with the development team and their ability to make sure that all online roads lead somewhere meaningful.
Online marketing is a crucial element of strategy for the success of any business. We make sure your strategies are fresh, current, and successful.
Fairs are the ejector seats of marketing. When all competitors are in the same place, at the same time, talking the same game, how do you emerge as the hero?
We call our managers for large- and small-scale events: Invent Managers. Because that is their speciality.