Mercedes-Benz Consulting

As a wholly owned subsidiary of Mercedes-Benz AG, Mercedes-Benz Consulting live technological expertise. The consultants bring drive, solid expertise and experience to every aspect of sales. From Business Management to Digital Performance, Sales and After-Sales to Mobility and Connectivity.
Country: GermanyAgency:Die KavallerieClient: Mercedes-Benz Consulting

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Mercedes-Benz Consulting: It’s alive!

The project

A new look, different tone, and more feeling – the development of Mercedes-Benz Consulting to an identity-oriented brand with a high level of likeability was completely in our hands.

The Challenge

A new look, different tone, and more feeling – how do we make that come alive?

The Solution

For the relaunch of the website, we developed new imagery including an icon set as well as a new language style, all of which were well received: The website depicts MC with a lively new design and real stories. And all of this also on the go.

The Result

The user can finally experience what we already know about our customers: They’re a really nice bunch, this MC. We like. And we’re looking forward to the upcoming projects with them.