Gartenschau Balingen

Nature in the middle of the city: Happening on the grounds of the Garden Show, Summer 2023 in Balingen is one big festival with new and redesigned parks, historic rediscoveries, and newly created recreation spots by the water.
Country: GermanyAgency:Die KavallerieClient: Stadt Balingen

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The project

By realising the CD and brand of the Balingen Garden Show,
we want to transport the city’s urban planning concept in an
attractive and authentic way and thus help to arouse curiosity
and interest in the city of Balingen and the Garden Show 2023
for tourists and citizens alike.

The Challenge

Together with the city of Balingen, we set ourselves the task of
developing a visual concept for the Garden Show 2023 that
takes up the idea of bringing the city back to its waters, creating
places of recreation and relaxation, and green interfaces throughout the city.

The Solution

We develop a concept consisting of a variety of visuals, pictograms and
colours that take up the idea of bringing the city back to its waters, creating
places of recreation and relaxation, as well as green interfaces throughout the city.

The Result

The result is a creative all-round package: an appealing logo, various
advertising materials, ads and posters, as well as the website, which
is the digital home of the Garden Show and provides visitors with
all the important information.