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scroll down#APerfectDay - Forte Village Resort - Interactive Video Experience
The project
We’ve been working on the creative concept, shooting the video experience and implementing the whole experience on the website. On social media, we run a teasing campaign, plus a dedicated editorial plan to engage the audience.
The Challenge
Forte Village is offering a vast set of activities and solutions to its own guests. The best way to make website visitors feel such a great holiday proposal is to make them create their own #PerfectDay thru an interactive branded video content.
The Solution
How? By creating an experience where viewers can decide at the end of each video what to do as next, in order to compose a day – out of the several possible video options.
The Result
Strong website metrics in terms of the Time Spent on Site, as well as low Bounce Rates and high engagement with the creative experience