FoodNationDenmark
How do you build a communication platform to brand Denmark as a food production country and reach both national and international target audiences?
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For our client Food Nation we mapped out the digital behaviour across national and international food companies and developed a website and digital marketing campaign. With this platform we informed and engaged various target audiences nationally and internationally. We reached the target audiences using social media platforms as our primary channels. We continuously optimised content, the campaigns and refined our targeting of the audiences to increase brand awareness and drive action.