My Period Is Awsome
The client MyPeriod Is Awsome is an organisation that works with educating and informing the public about women's menstrual cycles in Sweden, as well as different areas in Africa.
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MENSTRUATION SHOULD BE NO OBSTACLE
The project
Every other person in Sweden has their period. Despite this, feminine hygiene products are still taboo in the bathroom environment. The campaign ”Period Safe” is an initiative from the organisation MyPeriodIsAwsome that challenges hygiene safety in workplaces, schools, and public spaces. By normalising the hygiene products as a part of the bathroom environment, and informing about what a period-safe toilet looks like. We crush taboos!
